rdkm-header2

Rep Da King Mag | logo + website

Rep Da King Mag | logo + website

Brand Descriptive: Urban, Bold, Legible, Official

Rep Da King Mag (RDKM) is a Christian-based Hip-Hop Music and Lifestyle magazine. They are a hub for news and events for their target demographic. We have worked alongside RDKM’s founder Henry Murphy since 2008 and have developed a strong relationship of trust and collaboration when it comes to improving his brands. In 2016 we suggested a rebrand for RDKM, a fresh new logo and website. Their previous logo was sufficient, but the new logo meets the brand personality.

RDKM Logo Creation

RDKM Logo Creation

Hip-hop doesn’t always have to mean “rugged”. With the Brand Descriptives in mind, the logo began with a clean/modern font face. While that may seem counterintuitive for an urban/hip-hop magazine, the idea was that the legible and bold font would be customized with the iconic horizontal crown. The crown represents “King Jesus exudes from the pages of the magazine”. Their previous logo understood this as well, clean works well in an urban market. Our logo is a confident, official upgrade to an already strong brand. The logo was approved upon the first round logo reveal and has gotten rave reviews from readers of the magazine.


The Website: repdakingmag.com


mock-ipads

The functionality needs for the new website were both straight-forward and complex. Each section of the website should operate in a blog style format and be easily updateable up to several times per day. We provided that functionality. Henry and his team are more than happy with the ease of updating thanks to the Step-by-Step Training Videos we have provided.

VISIT THE WEBSITE


  • repdakindmag.com

    repdakindmag.com

    “I have been working with Larissa since before 2009. She has helped me with web development and brand logos for all four of my companies. There is no one else I trust with my brand. She still continues to counsel me on branding and strategies. If you want it done right the first time, I suggest you go with DayOne Brands.”

    Henry C. Murphy
    Entrepreneur, Author


Ready to GET STARTED?

Non-Bar

Non-Bar

Software Design Systems

Software Design Systems

City Takers

City Takers

mARTketing

mARTketing

cURnnect

cURnnect

Integrity Express Logistics

Integrity Express Logistics

GO(O)D Co.

GO(O)D Co.

Marsha Sherrill

Marsha Sherrill

ALR Chauffered Trans.

ALR Chauffered Trans.

Dr. Sean Hubbard

Dr. Sean Hubbard

Rep Da King Mag

Rep Da King Mag

Thi'sl Brand

Thi'sl Brand

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